by Michael Fleischner

I have written a book and a number of informational products about search engine optimization and improving a website ranking on Google. The question I often get is, “Whats the secret?” Aside from solid search engine optimization best practices, there are just a few truly secret techniques that make the difference to anyone looking for number 1 rankings.

My reason for believing that some techniques are really best kept secrets is because they are not talked about in SEO forums or within even some of the top SEO products. You might ask yourself why these aren’t discussed. The answer is simple. Some secrets, if shared may dilute the effectiveness of the technique.

For those of you who have been thinking about SEO, you are probably looking for the fastest and quickest way to put your website in the number one position on Google and other major search engines. The result of getting the much coveted number one position is traffic, higher ad revenue, and greater sales.

For someone makes their income online, I can promise you that being ranked number one for a competitive keywords makes a huge difference in your online performance. The difference between a number one ranking and lower rankings comes down to making a living online or making nothing at all.

What are these secrets I’m referring too? I am more than happy to share my secrets with you. Let me warn you however that not every secret is really all that unique. In fact, most helpful information is a popular technique applied in a new way. Personally, that is how I think about SEO secrets which helps me to truly apply them effectively. Even simple distinctions can have a positive influence on your search engine rankings.

Here is the secret you have been waiting for. Simply put, if you want to achieve top rankings for any keyword you just have to follow the same strategy used by the top ranked website for that keyword or keyword phrase. This strategy is incredibly simple but not used by at least 98% of people doing business online. To duplicate the success of your number one competitor discover the techniques he is using to achieve the top position on search engine results.

The first place and most important place to start is with back links. Back links are links to your competitors website. These links often contain link text that includes the keywords that they are achieving top results for. You want to duplicate this strategy and attempt to get links from the same websites.

Your success is dependent upon finding all of the sites linking to your competitors website. Then, you need to get links to your website from the same sites. The difficulty here is simply finding who is linking to your competitor. Then you have the task of building links with those sites as well. There are a number of online tools that can help you do this.

If you follow this technique and discover the road map of success left by your competitors, you can dramatically improve your website ranking for the specific keywords you choose. It takes work however so start your research and being building the right kind of links to your website. The results will amaze you.

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