Entrepreneurs and creative thinkers share one characteristic – embracing the unknown.
I had the fortunate ability to participate in a mastermind group Platinum and one of the members on there was Rick Raddatz. He shared something with us that really hit home to this point.
With Armand Morin and Alex Mandossian, Rick created a product called Audio Generator, which can be found at audiogenerator.com. The service they provide allows people to call into a number, which records your voice onto a file and then it is ready to be used on your website. Your voice can now be put up anywhere on the web, easily.
“It’s not as profitable in the mode that you’re trying to use it.” That was the advice Rick got from Dan Kennedy when he presented the original concept of his idea. Rick shared with the group that the actual first concept he had for Audio Generator was to help married couples.
With the advice from Dan Kennedy, Rick came to a crossroad about where to go next. Instead of focusing Audio Generator on helping married couples, Rick decided to try something new and use it as a marketing tool.
He was going in to the unknown. He had no idea whether it would be successful. He had no idea how to market it to that kind of industry. He was going where he had never gone before, but he embraced that. That was the exciting part of it all.
Doing something that seems risky and unknown rather than sticking to what comfortable can be choice of if you want to unleash your unlimited potential or stay mediocre with everyone else.
What is comes down to is, will you embrace the unknown and take a chance with something new? Or are you going to settle for just satisfactory?
There are two different types of people in the world. Those that will settle for what is easy and comfortable and those who are not afraid to go somewhere unknown. Creative thinkers are the latter.
The people who discover new countries or new product ideas or new businesses or try completely different markets with an existing product or service, are the ones who decide that they want to explore uncharted territory.
A better solution is what people who invent new technology believe.
Creative thinkers possess this self-confidence that no matter what problem or obstacles may come, their ability to generate ideas will get them through.
Having the confidence to generate ideas whenever necessary allows creative thinkers to not fear failure, well not as much as other people. Any problem or obstacle that may arise can be solved by their ability to generate ideas.
That quiet confidence enables them to tackle all kinds of new opportunities, to go into new territories, to develop products that have never been developed before, because they don’t worry about what could happen, their focus is on the potential of what could be.
I want you to imagine yourself standing in front of two doors. Behind the first door is the road well traveled. It’s well groomed, there’s lots of sign posts, there’s not many twists and turns, and you’re pretty much guaranteed an easy journey. But you already know where this road is going to take you, and the destination that you’re looking at is not too exciting.
Now, behind door number two is unknown. For you to reach the destination you will have to create your own road, use your ax to knock down the bush that is in the way. It may be rough in patches, but that is expected, because what you will receive at the end of your journey is the satisfaction of knowing you didn’t just follow another person’s road, but you created your own.
People say that instead of standing idly by and watching others pass before you, you made things happen. For you, for your business, for your family, and for your future.
When you choose door number two you are showing the world that yes, you are a person who is willing to take risks, you are a person who will put in a lot of effort for the great rewards to follow. Opening door number two allows you to differ yourself from everyone else, it open a door to success.
Which door will you open?
Tags: Internet Marketing
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